When this question comes up
Owners and managers usually start asking about coat or replace when one of these happens:
The roof is near the end of its expected life
And the capital budget is due.
Repair bills keep climbing
Year after year.
The surface looks worn
Chalky, cracked, or with seams starting to show.
A tenant renewal or sale
Is coming and the roof will be inspected.
A contractor pitched a coating
And another one said replace.
Cooling bills are high
Under a dark roof.
Both answers can be right. The roof decides which one.